The fourth industrial revolution means a great deal of change in the world of Dubai and Qatar digital marketing and marketing in general. Remember when, decades ago, the only form of marketing was through word of mouth, and how technology was quite limited back then. Today, the changes we see in these aspects are huge and quite impressive. But where do these changes take us in the competitive world of business and marketing?
The Fourth Industrial Revolution
The third industrial revolution was all about electronics and information technology in production. And this is where the fourth one is coming from. It is leveraging on the changes that happened during the previous era and is working on the fusion of different technologies that will soon cross the lines between physical, digital, and biological fields.
Today, the entire world population can be connected using technology that we greatly enjoy. Anyone can get a link to someone else with gadgets and UAE mobile apps. And we don’t know how much more these devices can improve. The possibilities are limitless because of the ongoing arrangement between these key technologies:
- The Internet of Things
- Artificial Intelligence
- Quantum Computing
- Autonomous Vehicles
- 3D Printing
These terms may be quite overwhelming to the average Joe but the results of these sciences when combined will have a massive impact on the pace of change. And that pace is accelerating at a great speed. The challenge now falls on entrepreneurs and marketers.
In this digital age, marketing technology is a necessity. With the great advancements in different branches of branding, Dubai digital marketing has to catch up. This is where Intelligence Marketing comes in.
From word of mouth promotions, to e-mail marketing, and now, digital and social media marketing, the evolution of branding strategies is astounding. Intelligence marketing has placed artificial intelligence in the mix of these things. Without it, your pull in the smartphones and gadgets era will not be noticed.
Although the fourth industrial revolution is all about advanced technology, its sciences and their fusion, it doesn’t mean other aspects should be forgotten. Digital marketing is vital in this age, but it’s not just about that.
Branding is a complex process and other fields should be taken into consideration for you to achieve goals. Be in the upper echelon of this process and have an expert team guide your progress. Learn about Driving Growth today and how they can help you with your business. Visit Driving Growth now.